Hey guys,

Have you ever wondered why some people don’t seem to work hard and yet seem to get everything?

These people’s lives are an exciting adventure. They are glad to get out of bed in the morning and live every day to the fullest. They love what they are doing and they do it well. They go through life with elegance and style and on top of that, they gain material success. It seems that they possess magical power.

The truth is that these people's lives are not either easier nor less challenging than the lives of others. It only looks like this because they have developed a skill which helps them enjoy even the hardest events in life.

This skill is called Mental strength.


My name is Dimi Cholakov.

I am a Mental Strength Coach.

I have dedicated the last 10 years of my life in studying, contemplating and practicing different ways of increasing my mental strength. 

Honestly, there is a lot of pain and internal conflict in this process because we are facing our greatest enemy - us.

However, the moment our mind is transformed, our life is changed forever in a way that we haven’t imagined before. We feel at home.

My purpose is to hold a safe space for you to be totally transparent, authentic and open. We will co-create strategies to transform your mindset so that you increase your mental strength to a level which would allow you to relax into the tentions in your life. 

Let’s talk and explore if working together is a good fit.


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Dimi is a Certified Professional Coach and ELI (Energy Leadership Index) Master Practitioner, certified by one of the most renowned Coaching Academies, the Institute of Professional Excellence in Coaching (iPEC).

He has participated in numerous world-class personal development training courses and Mastermind Groups: like Unleash the Power Within by Tony Robbins and the training of the well-known Eastern Master Mirzakarim Norbekov.

Currently, he resides in Aarhus, Denmark. In his “previous life,” He was a pretty successful sales agent, and eventually a Sales manager in one of the biggest travel companies in Bulgaria.